App Store

Ruckus Mobile Media

Bumpers Up! "Chuck & Friends: Friends for the Long Haul" Available on iTunes Now

 

by Holly Rosen Fink, Ruckus Media Staff Marketing Consultant

June 14h, 2011

Chuck and FriendsA few months ago, we announced that we were collaborating with Hasbro in developing interactive storybook applications based on Hasbro brands across all digital platforms. 


Today marks the launch of our partnership and we are so excited to announce that our first co-branded app, Chuck & Friends: Friends for the Long Haul, is available in iTunes today!

Friends for the Long Haul is part of the Tonka Chuck and Friends brand.

If your kids already love Chuck & Friends, they'll love our new app.  If they're not familiar yet, they'll love this interactive reading adventure.  It's ideal for young truck-lovers, fans of HUB TV and Hasbro toys. Bold graphics and bright colors make Chuck & Friends: Friends for the Long Haul an enjoyable and engaging way to learn to read.

Chuck & Friends: Friends for the Long Haul is available on iTunes for $3.99 for Apple’s iPad, iPhone and iPod touch. Additional Hasbro storybook apps, My Little Pony and Transformers Prime, to be published in the coming months.

Some of the app's original features include:

·       An original story of more than 70 “pages".Chuck and Friends

·       Narrative-driven matching, touch and reveal and spelling activities progress the adventure and teach letter recognition, picture/word association and basic problem solving.

·       Read along, play along and record your voice: Users can read the story, have it read to them, or even record their own voice for a personalized reading experience.

·       Words illuminate as Chuck tells the story, enhancing basic reading comprehension.

·       Randomized activities provide multiple learning adventures.

Follow us on Twitter and Facebook for all the latest updates on Chuck & Friends, where you'll also find giveaways throughout the day to celebrate the app's release.
 
 

We send you free apps. You tell us what you think!

by Holly Fink, Ruckus Media Staff Marketing Specialist

12/9/2010

Welcome to our new weekly feature where you can sample our new, forthcoming and sometimes tried-and-true bestselling apps with first-come, first-served samples (each week we’ll be offering between 25 – 50 freebie download codes).  It’s simple:  

- If you have an Apple mobile device and want to receive a complimentary copy of our weekly featured app title, simply agree to write a brief review right here at our blog. Tell us what you loved about the app (or not) and why (or why not).

 - Just click on the "Order your reviewer's copy now" section of each post and send an email with your name; we’ll send you a download code -- and off you go.  Then we'll eagerly await your review.

-  Please post your review directly on this site: just click on the "comments" link at the bottom of the title's post. (If you’re a blogger or have an e-newsletter, feel free to post your review there too!)  We can’t wait to hear what you have to say!

OUR FIRST OFFERING:

A PRESENT FOR MILO by Mike Austin

Ages 2-5

FOR iPAD ONLY!

Story: With over 80 tap-able objects that initiate more than 125 animations just right for active young fingers and minds, this interactive exciting cat-chases-mouse story is ideal for pre-readers and young readers alike.  With simple vocabulary and sound-out words, A PRESENT FOR MILO provides a fun, engaging read-to or read-aloud experience at a terrific value ($1.99). 

Who’s knocking on the mouse hole? When mouse peeks out, he sees M lo…and off they go!  Down the hall…through the kitchen…up the stairs…across the piano…around and around and around and around—Milo and mouse turn the house upside down as they scamper, pounce, jump, and bounce through every room. It’s a  spirited chase right up to the exuberant surprise ending! 

  • Perfect for pre-readers and young readers—all animations, narration, and sound effects are activated by a simple finger swipe or tap.
  • Includes read-along text (that repeats when tapped) and comical narration by the author.
  • Each screen draws the reader into the story, opening with slapstick chase animations that repeat (and sometimes change) when you touch the main characters.
  • Users get to join the fun in Milo’s topsy-turvy world: touch objects in every room to see over 125 animations—dozens of hidden surprises on every screen!
  • Hours of fun with a thoroughly engaging story, animations, tap-able surprises and silly sound effects—a perfect digital storybook.

 

Story behind the story:  “We’re especially proud of A PRESENT FOR MILO because the design is intuitive, anticipating where the young child will want to interact with the story,” says Rick Richter, CEO, Ruckus Mobile Media. “It’s the perfect combination of a high quality story, told just right for 2-5 year old set, that fully engages the child on mom’s or dad’s lap as well as the independent reader. And it’s this synthesis that caught the attention of a top children’s book publisher and led to our first app-to-children’s book deal.” Based on the storyboards and app design, literary agent Rubin Pfeffer sold a 3-book deal for MILO and creator Mike Austin to Blue Apple Books.  If that’s not proof of the right-on quality of this app, what is?

ORDER YOUR REVIEWER’S COPY NOW. 

Jill's Corner: Sharing Custody of the iPhone

by Jill Smokler of Scary Mommy, Ruckus Media Contributing Writer

10/28/2010

Scary MommyHello, everyone! My name is Jill, but I'm better known as Scary Mommy. My son coined the phrase during a short-lived phase when he was terrified of absolutely everything. He's better now, but the name stuck. I blog over at Scary Mommy and am thrilled to be posting weekly here, as well. Please, leave your thoughts in the comments, along with any ideas for future posts. I'm excited to get to know you all!

I've been involved in a love affair with my iPhone for the last 2 years. It's cute, it's convenient and it fits so nicely in my back pocket. My whole world of social media is just a click away at all times. It's the first thing I see when I wake up in the morning and the last site I see before my head hits the pillow. It's true love.

Up until a few weeks ago, I had successfully kept my children away from my beloved phone. They knew it was off limits, and that was that. They had their toys and I had mine. Period. Until the moment of weakness I had during my middle son's endless soccer game. My oldest and youngest child were bored to tears and starting to get really antsy. With an hour to go, I was desperate. I pulled out my phone and downloaded my very first app geared towards children. Not surprisingly, it was love at first sight for them as well. They were enraptured.

That one afternoon led to another and another and now I basically share custody of the phone with all three of my kids. It's frequently misplaced, often low on battery and always covered in a variety of fingerprints.

It's not without some merit, though. When mornings are hectic and I need to get them out the door, I lure them with a game. When I just need a shower in peace without the faces of three children plastered to the glass, it's a God-send. And, those times when three stories aren't enough for the kids and I'm sick of reading, the iPhone can take over. Frankly, Meryl Streep reads The Velveteen Rabbit a million times better than I ever will. She can read me to sleep any night. It's kind of a miracle. What on earth took me so long?

What about you? Do your kids use your smart phones? What have your experiences been?

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